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Mon, December 9, 2024

TikTok says ban would cost U.S. small businesses, creators $1.3 billion in first month


Published on 2024-12-09 12:40:54 - MSN
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  • TikTok in a court filing Monday warned that U.S. small businesses and social media creators would lose $1.3 billion in revenue and earnings in just one month if the popular app is effectively shut down in the United States on Jan.

The article from MSN discusses TikTok's claim that a potential ban in the U.S. would have significant economic repercussions. According to TikTok, if the app were to be banned, it would cost U.S. small businesses and creators approximately $1.3 billion in the first month alone. This estimate comes from a study TikTok commissioned, highlighting the platform's role in driving economic activity through advertising, content creation, and small business promotion. The study suggests that the ban would disrupt the livelihoods of many who rely on TikTok for income, affecting not just individual creators but also the broader economy. TikTok has been under scrutiny for national security concerns related to its parent company, ByteDance, and its data handling practices, leading to discussions about banning the app or forcing its sale to a U.S. company.

Read the Full MSN Article at:
[ https://www.msn.com/en-us/news/politics/tiktok-says-ban-would-cost-u-s-small-businesses-creators-1-3-billion-in-first-month/ar-AA1vy0th ]
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