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Trump Rally Focuses on Financial Sacrifice and Attacks on Haley

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  Published in Politics and Government on Monday, February 9th 2026 at 6:09 GMT by The New Republic
      Locales: New York, Florida, UNITED STATES

MANCHESTER, N.H. - Donald Trump delivered a characteristically energetic and often repetitive rally in Manchester, New Hampshire, on Saturday evening, focusing heavily on the perceived financial costs of his campaign, the urgency of a potential victory, and direct attacks on his primary opponent, Nikki Haley. The speech, transcribed below, reveals a candidate acutely aware of the financial and political battles ahead, and seemingly determined to portray himself as the sole bulwark against national decline.

Trump's emphasis on personal financial sacrifice - repeatedly stating, "I'm losing a lot of money" - is a noteworthy tactic. While previous campaigns have highlighted fundraising successes, this approach subtly frames Trump as a uniquely dedicated candidate willing to endure personal hardship for the sake of the country. It's a calculated move to appeal to voters who might see him as less beholden to special interests or wealthy donors. This narrative contrasts sharply with Haley's more traditional fundraising efforts and could resonate with a segment of the Republican base skeptical of the political establishment. The sheer repetition of this claim, however, may also suggest a veiled attempt to solicit further donations, painting a picture of a financially stretched campaign fighting against powerful forces.

The core message of the rally revolved around regaining national strength and prosperity, a familiar refrain from Trump's previous campaigns. He promised to "win back our country" and "make America great again," but this time, the rhetoric was laced with a sense of desperation. The frequent assertion that "We have to win. We have to win big. We must win," underscores a perceived vulnerability and a heightened awareness of the challenges he faces in securing the Republican nomination and, ultimately, the presidency.

A significant portion of Trump's speech was dedicated to disparaging Nikki Haley. He specifically attacked her stance on Ukraine, characterizing it as dangerously misguided, and drew a stark contrast on border security, championing a physical wall while suggesting Haley's approach is insufficient. The accusation that Haley has a "very good relationship" with Joe Biden is a clear attempt to paint her as an establishment figure aligned with the current administration - a damaging label within the increasingly populist Republican party. This strategy of defining Haley as an insider reinforces Trump's outsider persona, appealing to voters who feel disenfranchised by the political system.

The promises of economic revival - bringing back jobs, industries, and military strength - were presented as solutions to the nation's problems. While these pledges are consistent with Trump's past campaigns, they now carry a heavier weight given the current economic climate and concerns about global competitiveness. He links these economic promises to broader themes of peace, prosperity, safety, and respect, attempting to create a holistic vision of a restored America under his leadership.

Analysts suggest this rally reflects a shift in Trump's strategy. Recognizing a potentially tougher fight than in 2016 or 2020, he's increasingly focusing on portraying himself as the last line of defense against a collapsing nation. The emphasis on personal sacrifice, coupled with aggressive attacks on Haley, indicates a willingness to engage in a more bruising primary battle. He's effectively framing the election not just as a choice between policies, but as an existential struggle for the soul of the country.

The impact of this rally on New Hampshire voters remains to be seen, but it's clear that Trump is attempting to solidify his base and portray Haley as an unacceptable alternative. The coming days will be crucial as both candidates vie for support in the pivotal primary state. The frequency with which Trump uses the word "losing" may be a signal of the uphill battle he believes he is facing, but also a carefully crafted message to inspire his base to contribute and turn out to vote.

[begin transcript]

Trump: Thank you. Thank you very much. What a crowd. Wow. What a crowd. This is unbelievable.

We're going to win back our country. We're going to make this country great again. We're going to make this country prosperous again. We're going to do it quickly.

You know, I'm losing a lot. I'm losing a lot of money. It's very expensive.

I'm under attack like never before. No one's ever been attacked like I'm being attacked. Because I'm the only one... frankly, I'm the only one that can save our country.

We have to win. We have to win big. We have to win, and we're going to do it.

We're going to win the primaries. We're going to win the general election, and we're going to make America great again.

Nikki's on the wrong side of Ukraine. Very simple. Very dangerous.

She wants to have a border. I want a wall. She doesn't want a wall. She says it's not going to work. It's going to work great. We need a wall. We need a strong wall. We need a border.

She says she's got a very good relationship with Biden. What kind of a relationship?

We're going to bring back our jobs. We're going to bring back our industries. We're going to bring back our military. We're going to be strong again.

We're going to have peace. We're going to have prosperity. We're going to have safety. We're going to have respect.

We have to do it. We must win.

[end transcript]