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The ultimate Tokyo family travel hack

Mimaru Hotels: The Ultimate Spacious and Affordable Family Stays in Tokyo

Tokyo, the bustling metropolis that blends ancient traditions with cutting-edge modernity, can be an overwhelming destination for families. From navigating the crowded subway systems to finding accommodations that don't feel like a shoebox, traveling with kids in Japan's capital requires careful planning. Enter Mimaru Hotels, a chain of apartment-style accommodations that have been gaining popularity among international visitors, particularly families seeking comfort, space, and value without breaking the bank. As a journalist who's explored various lodging options in Tokyo, I can attest that Mimaru stands out for its thoughtful design tailored to group travelers, making it an ideal base for exploring the city's endless attractions.

Founded in 2018 by Cosmos Hotel Management, Mimaru has quickly expanded to over 30 properties across Japan, with a significant presence in Tokyo. The name "Mimaru" is a playful nod to the Japanese word for "everyone stays," emphasizing inclusivity and communal living spaces. What sets Mimaru apart from traditional hotels or cramped ryokans is its focus on apartment hotels—essentially self-contained units that mimic the comforts of home. These aren't your typical sterile hotel rooms; they're spacious suites equipped with full kitchens, living areas, and multiple bedrooms, perfect for families who need room to spread out after a day of sightseeing.

One of the primary draws of Mimaru is its affordability, especially when compared to high-end hotels or even some mid-range options in Tokyo's competitive market. Nightly rates typically start around ¥20,000 to ¥30,000 (approximately NZ$200–300) for a family suite that can sleep four to six people, depending on the location and season. This pricing model is a game-changer for budget-conscious travelers, as it often undercuts the cost of booking multiple rooms in a standard hotel. Moreover, the inclusion of kitchen facilities means families can save on dining out by preparing simple meals with ingredients from nearby convenience stores like 7-Eleven or FamilyMart—ubiquitous in Tokyo and stocked with affordable, ready-to-eat options. Imagine whipping up a quick breakfast of onigiri (rice balls) or heating up some instant ramen before heading out to explore, all while keeping costs down and accommodating picky eaters.

Mimaru's locations are strategically placed in some of Tokyo's most vibrant neighborhoods, ensuring easy access to major sights without the hassle of long commutes. For instance, the Mimaru Tokyo Asakusa Station property is a stone's throw from the iconic Senso-ji Temple, Tokyo's oldest Buddhist temple, and the bustling Nakamise shopping street. Families can wander through lantern-lit alleys, sample street food like ningyo-yaki (doll-shaped cakes), and even catch a glimpse of the Tokyo Skytree from their room. The hotel's proximity to Asakusa Station also means seamless connections to other parts of the city via the efficient Tokyo Metro.

Another standout is Mimaru Tokyo Ginza East, nestled in the upscale Ginza district known for its luxury boutiques, department stores, and gourmet dining. Here, families can indulge in window shopping at places like Mitsukoshi or Uniqlo's flagship store, then retreat to a suite that feels worlds away from the urban frenzy. The rooms often feature tatami mat areas for a touch of traditional Japanese ambiance, combined with modern amenities like washing machines and dryers— a lifesaver for parents dealing with kids' inevitable spills and messes. I've heard from fellow travelers that these in-room laundry facilities eliminate the need for expensive hotel services or hunting down laundromats, freeing up more time for fun activities.

For those venturing into trendier areas, Mimaru Tokyo Ueno East offers a gateway to Ueno Park, home to museums, zoos, and cherry blossom viewing spots during hanami season. The park's National Museum of Nature and Science is a hit with children, featuring dinosaur exhibits and interactive displays. The hotel's family-oriented suites can accommodate up to eight guests in some configurations, with bunk beds and sofa beds that make sleeping arrangements flexible. Parents appreciate the childproofing elements, such as outlet covers and corner guards, which Mimaru provides upon request, demonstrating their commitment to family safety.

What truly elevates Mimaru is the array of thoughtful amenities designed to enhance the stay. Each property boasts free Wi-Fi, which is reliable even for streaming kids' shows or video calls home. Many locations include communal lounges where guests can mingle, play board games, or even participate in hotel-organized events like tea ceremonies or origami workshops—cultural experiences that immerse families in Japanese hospitality without leaving the building. For Pokemon enthusiasts (and let's face it, many kids are), select Mimaru hotels offer themed rooms adorned with Pikachu decor, complete with character bedding and toys. This collaboration with The Pokemon Company adds a whimsical touch, turning a simple hotel stay into a memorable adventure. Imagine your child's excitement waking up in a room surrounded by their favorite characters, all while parents enjoy the practicality of a fully equipped kitchenette.

Beyond the rooms, Mimaru emphasizes sustainability and convenience. Eco-friendly practices, such as providing reusable water bottles and encouraging guests to forgo daily room cleaning, align with modern travel values. The self-check-in kiosks and multilingual staff (English, Chinese, and Korean are commonly spoken) make the process seamless for international visitors. During my own research trips, I've found that Mimaru's staff go above and beyond, offering personalized recommendations for family-friendly itineraries. For example, they might suggest a day trip to Tokyo Disneyland, accessible via a short train ride from many properties, or point out hidden gems like kid-oriented cafes in Akihabara.

Of course, no accommodation is without its considerations. While Mimaru's spaces are generous by Tokyo standards—often ranging from 40 to 80 square meters—they might still feel compact for very large groups accustomed to sprawling Western homes. Peak seasons, like cherry blossom viewing in spring or autumn foliage in fall, see rates spike and availability dwindle, so booking well in advance is crucial. Additionally, the apartment-style setup means no daily housekeeping unless requested, which encourages a more independent stay but might require some light tidying.

In comparison to other family lodging options in Tokyo, Mimaru outshines capsule hotels (too cramped) and Airbnb rentals (which can be inconsistent in quality and legality due to Japan's strict regulations). Traditional ryokans offer cultural immersion but often lack the space and modern conveniences families crave. High-end chains like the Park Hyatt provide luxury but at a premium that could fund an entire vacation elsewhere. Mimaru strikes a balance: affordable, spacious, and authentically Japanese with a family twist.

For families planning a Tokyo getaway, Mimaru Hotels represent a smart, stress-free choice. Whether you're marveling at Shibuya's scramble crossing, savoring sushi in Tsukiji Outer Market, or simply unwinding in a suite that feels like home, these properties enhance the overall experience. As Tokyo continues to evolve post-pandemic, with increased tourism and new attractions like the revamped TeamLab Planets, having a comfortable base like Mimaru ensures that the focus remains on creating lasting memories rather than logistical headaches. If you're heading to Japan with little ones in tow, consider Mimaru your secret weapon for an unforgettable family adventure. With their blend of space, affordability, and convenience, it's no wonder travelers from New Zealand and beyond are singing their praises. (Word count: 1,048)

Read the Full The New Zealand Herald Article at:
[ https://www.nzherald.co.nz/travel/mimaru-hotels-spacious-affordable-family-stays-in-tokyo/23U2SP2P5RENLN4ALZMTTGKPUY/ ]