NAB Show 2025: Sports media takes center stage with focus on AI, esports and streaming
- A focal point of this year's event is the newly launched Sports Summit: The Future of Sports Rights and Fan Engagement, a three-day series running April 6-8. This program will explore the evolving landscape of sports production, athlete-driven content, name, image and likeness (NIL) opportunities, and direct-to-fan business models.

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